Red Rock

F1RST

  • Digital Marketing Strategy – A Guide for Coffs Harbour Businesses

    For businesses in Coffs Harbour, establishing a strong digital presence online isn’t just a fancy option—it’s essential for success in today’s competitive market. Simply put, digital marketing is the act of promoting your services or products online. Now, why does it matter? Well, most customers are online, and your business ...

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  • What’s the Difference Between a Professional Business Website and a Personal Website?

    If you’re running a small, medium or family business in Coffs Harbour, it could be time to understand the crucial difference between a homemade personal website and a professional business website. After all, you need every advantage you can get. And you need to do it now. At first glance, ...

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  • A Jargon-Free Guide to F1RST’s Website Management Plans

    Welcome to our user-friendly guide showcasing F1RST’s Website Management Plans. We’ve cut out all the technical jargon to deliver an easy-to-understand overview of inclusions in our website plans. We’ve produced this explainer because we pack our plans with features and benefits that aren’t always obvious to the untrained eye. Plus, ...

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  • 10 Ways to Make Commercial Videography More Exciting and Fun

    As a small to medium Coffs Harbour business, you should embrace video production. Not only does video provide an incredibly effective way to communicate with your customers, but it’s also the most consumed media type, especially by younger customers. In addition, videos can easily be shared across your social media ...

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  • Good SEO is Not a Sprint, It’s a Marathon

    Whether you’re a Coffs Harbour-based SMB or a multinational, building a solid ongoing SEO strategy is more vital than ever. But remember, mastering SEO isn’t a sprint; it’s more akin to a marathon. It’s going to take time, patience, commitment and focus. With the right approach, you can win this ...

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  • How to Create Digital Marketing & Advertising Campaigns

    The most effective marketing & advertising campaigns accurately target your best possible customers. So, let’s explore the creation process. » view the article How to Create Digital Marketing & Advertising Campaigns ...

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  • How 360° Virtual Tours Improve Your Local SEO

    Would you like a fresh approach to boosting your local SEO? Virtual tours build trust with Google by verifying a business’s legitimacy visually and via location information (GPS). As a result, Google gives trustworthy companies a ranking boost. Moreover, virtual tours also feed directly into Google Maps Streetview and your ...

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  • 4 Reasons Your Website Should Include Real Local Photos

    The average internet user is getting smarter and perhaps more judgemental about company websites. They can smell a fake a mile away. So, when they land on a site and are presented with a huge fake photo of strangers with toothy grins looking at them, it’s a turn-off. Recent studies ...

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  • 10 Advantages of E-Commerce for Consumers & Businesses

    E-commerce has always been the future, but today we’re seeing massive growth in online business, sometimes even at the expense of more traditional channels such as the High Street. So, why is e-commerce set to grow? Well, the COVID pandemic had a significant impact on the industry, accelerating its growth ...

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  • What are Stock Images and How Can I Benefit?

    There’s no doubt that most of us are taking better quality pictures than ever before. And not surprisingly given that we’re carrying with us camera technology only dreamt of 10 years ago. In fact, even the humblest smartphone enables ordinary users to snap hi-res images at around 10 megapixels. Moreover, ...

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  • Navigating the World of Online Reputation Management

    In our increasingly digital society, businesses should not underestimate the importance of online reputation management. Indeed, the rise of the internet has revolutionised how customers engage with companies, making it imperative for businesses to maintain a positive online image. So, in this guide, we’ll walk you through the essential steps ...

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  • FAQ: Using Royalty Free Images

    Stock photography agencies sell images using a ‘Royalty Free’ license. This license type gives the buyer the right to use the image several ways, for a single, one-off fee. Essentially, this means you pay for the license only once. Plus, you can use it forever within the accepted ways. There ...

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